The Marketing Coordinator will assist in the development and implementation of marketing programs in support of marketing strategies. The Marketing Coordinator will work to expand the number of qualified residential and commercial solar leads and promote the BlueChip Energy company brands.
Duties and Responsibilities
Coordinate marketing and lead generation programs from start to finish. This includes developing timelines including critical paths and resources.
Develop and implement creative and online executions of programs.
Generate and submit reports on effectiveness of marketing programs.
Maintain websites, updates and blog.
Provide social media presence and strategy.
Plan marketing events, including collateral, presentations, staffing, and logistics.
Represent BCE at trade shows, local and community events.
Build and maintain key marketing relationships with industry organizations.
Assist with online PR and media programs.
Functions:
Understanding of advertising channels including internet, print, radio, email, and database. The successful candidate will have experience managing content for websites, experience with Microsoft Office Suite. Experience in the solar energy industry is preferred.
Qualifications:
Qualifications include a Bachelor’s Degree in Marketing or Business and a minimum of three (3) years of corporate experience in marketing or related field. Experience producing various forms of marketing collateral. The Marketing Coordinator will assist in the development and implementation of marketing programs in support of marketing strategies. The Marketing Coordinator will work to expand the number of qualified residential and commercial solar leads and promote the BlueChip Energy company brands.
